Business cards are the most cost effective tool for small business owners to advertise their product or service. A professionally designed card can convert contacts into clients if used properly. Your card should also reflect your brand and the image you want your customers to perceive you.
There are several sources of business cards which a small business owner can choose from.
1. Print your own business card. Perhaps this is the cheapest way of having a business card. However, you should also be wary of the design and print quality of your card. Unless you are a good designer and have a quality printer, a poor quality business card may defeat the purpose of having one. It may give the impression that you are not serious about your business.
2. Have your card printed by print shops. A professionally designed business card can do wonders for your business. Canvass around for the printer that will give you best value for money. The quality of the material of your card should also be considered. It should not be easily be deformed and the print should not smear.
3. Online business card printers. The trend now is to have you business cards ordered online because they are cheaper compared to print shops. Another advantage is you can choose from their numerous designs and material. Most online card printers also offer free sample kit before you order from them. You only pay for the shipping fee and your sample kit will be sent to you.
Companies such as PsPrint.com provide an alternative source of business card printing. Small business owners especially those from the US and Canada can benefit from the discounts given weekly at PsPrint.com. The company also offers other forms of promo collateral such as brochures, leaflets, sticker printing, etc.
The source of business card printing depends on your needs. Whatever your choice is, make sure to maximize the use of your business card to benefit your business.